Reading welcomes new Gail’s bakery in former Patisserie Valerie

Reading has welcomed a new bakery to Broad Street today. Gail’s flung open its doors to the public for the very first time today (Thursday, October 6).

The branch has given a new lease of life to the former Patisserie Valerie store which closed in the summer. It is able to cater for a total of 59 people who are looking for delicious baked goods.

Gail’s said the bakery’s design celebrates the building’s distinct character by “incorporating playful architectural flourishes and introducing a warm and traditional colour palette, in keeping with the external materiality”.

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A spokesperson for Gail’s bakery said: “Our design makes simple additions with dark red flooring and rich stained timber furniture, alongside cream walls and light-coloured fittings to contrast the warm tones. Geometric shapes and tile detailing occurs throughout, referencing the decorative arrangement of the façade and adding playfulness.

“Central to the entrance area of the bakery is a long coffee bench made from recycled plastics, a contrast to the traditional palette. We have also collaborated with Raw Workshop to upcycle old timber into new outdoor furniture pieces to welcome you in as you enter the bakery from Broad Street”.

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