UK’s largest fast-casual Mexican restaurant brand celebrates launch with FREE lunch for locals
Windsor, 2nd August 2021: Tortilla, the UK’s largest fast-casual Mexican restaurant brand, will open the doors of its 46th store, located in Windsor, on Friday 6th August with a free lunch for locals.
Celebrating the launch in true fiesta style, customers can register at www.tortilla.co.uk/windsor and pop down to the new store, located at 12a Peascod Street, SL4 1DU, between 12-2pm* for a tasty free lunch. For customers unable to make it on Friday, the store will also be offering 2-for-1 on main meals when dining in from Saturday 7th August** – the perfect excuse to catch-up with a friend for dinner.
The launch of Tortilla Windsor brings with it the brand’s customisable and authentic, California-style menu, with dishes to suit all tastes, cravings or dietary requirements. Whether ordering in-store, click-and-collect to takeaway, or for delivery, customers can build their own meal with a choice of tasty fillings such as Mexican rice, black beans, grilled seasonal veggies and fresh mild, medium and hot salsas, including their hand-smashed guacamole.
Its choice of protein—served in tacos, burritos, bowls, quesadillas and atop nachos queso —includes slow-cooked Barbacoa with grass-fed British Isle brisket, grilled chicken or succulent pulled carnitas pork. Approved by the Vegetarian & Vegan Society, Tortilla also serves ‘Chilli No Carne’ made with Club Cultured’s organic tempeh or a choice of grilled veggies. All toppings are prepared fresh on-site each morning and every dish is made to order.
In addition to being highly customisable, Tortilla provides an affordable bite-to-eat with burritos from £6.20, a trio of tacos from £6, and chips and salsa from £1.45. Its loyalty club also offers customers complimentary chips and salsa or burritos after reaching purchase milestones—ideal for local workers or shoppers visiting Windsor Royal Station. For a limited time, customers can also make the most of double loyalty points from Thursday 12th August – Thursday 30th September***.
The new store will be led by General Manager Lee Cook and has created 25 jobs for local people across front-of-house, kitchen and management roles.
Richard Morris, Managing Director of Tortilla, said: “We can’t wait to introduce our brand to Windsor with our grand opening this Friday. We have a fantastic location on Peascod street which will provide locals with a convenient and delicious spot for lunch, dinner, or after work drinks. We look forward to welcoming plenty of happy customers in store and playing our part in this thriving local community.”
Tortilla Windsor is located at 12a Peascod Street, SL4 1DU, and is open from 11am to 9pm daily. Customers can eat-in, click-and-collect on www.tortilla.co.uk, or order at home with Deliveroo.
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*Customers can register at tortilla.co.uk/windsor and visit between 12-2pm on Friday 6th August. The offer is available on a first-come, first-served basis, and available while stocks last. The offer is subject to change without notice.
**The 2-for-1 offer provides two main meals for the price of one – the cheapest item will be taken off the bill. The offer is only valid when dining in and is available from Saturday 7th August – Wednesday 11th September. The offer is subject to change without notice.
***Customers will receive double loyalty points at Tortilla Windsor when scanning their loyalty card from Thursday 12th August – Thursday 30th September. For each main course, customers will receive two points, instead of one. The offer is subject to change without notice.
Media enquiries:
Megan Burton-Brown
Head of Marketing
About Tortilla
Founded in October 2007 by Brandon and Jen Stephens, Tortilla is the UK’s largest fast-casual Mexican restaurant brand with more than 50 locations from Southampton to Glasgow.
With a fully customisable and authentic, California-style Mexican menu featuring burritos, tacos and frozen margaritas, Tortilla serves more than 4.4 million customers for eat-in, takeaway or via its exclusive delivery partner Deliveroo, per year.
Food provenance and quality is a critical component of the brand’s success. In 2020, customers enjoyed more than 3 million burritos, with all fillings prepared fresh in-store daily and without artificial flavours or preservatives. Tortilla only uses grass-fed British Isle brisket in its slow-cooked Barbacoa, as well as Red Tractor approved pork, and is a signatory of the Better Chicken Commitment. Meanwhile all vegetarian and vegan dishes are Vegan & Vegetarian Society approved.
In addition to growth in the UK, Tortilla operates in the Middle East, with 10 stores in Dubai and Saudi Arabia through an exclusive, international franchise partnership. In 2020, it also launched its first DIY Nacho and DIY Quesadilla kits for customers to enjoy at home.
The brand is headquartered in London and employs more than 700 people.
More details at www.tortilla.co.uk
